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Radcollector.com: Columns | Brian Jones | Agenda Trade Show Creeping

Brian Jones

Agenda Trade Show Creeping

12 January 2010, 23.19 | Posted in Uncategorized | No comments »

So, just this past week in Huntington Beach, CA. the Agenda trade show debuted on its own legs for the second time. This shit just keeps getting better and better every year as it goes on. I remember going to my first Agenda years ago when they first started to compete with ASR down in San Diego, CA and being very skeptical of what the show was about. You would be wasted walking out of the booze-filled ASR and walk by these dudes with huge signs and limo’s trying to take you away from the ASR riff-raff of skateboarding mixed in with toys you would see at a swap meet, to a new refreshing environment that was created entirely for our culture. Don’t get me wrong, I’m not hating on ASR, in fact, I have some of my best memories with great friends during those times and since I first went to ASR around 1987ish in Long Beach (It was the year Powell had the circus trade show booth and where I got my first H-Street Ron Allen board, so correct me if my year is wrong.) I had amazing times and connected with great people that have helped me stay in the life of skateboarding which I still eat, sleep and dream about today! But, I will say it was time for a change and Agenda took their business model to sunny Huntington Beach, CA.

The energy of the first Agenda over the summer was great! A plethora of skateboard and street culture brands mixed with the bikini filled beaches of the summer was a perfect setting to kick off Agenda in Huntington Beach. This past week for Agenda was, in my opinion, the real test for the show, to see if Agenda could hold its own with hype and attendance in the winter months of a beach city as the only draw in town. Well, Agenda didn’t disappoint one bit and this show was even more crowded than the past summers show. It had that feel of trade shows from years ago before they went all crazy with random products, just great friends, better times, booze and plenty of orders being written.

Here’s a small collection of photos I took at the show. No real product shots of hot new goodies to get your grubby hands on here, those will come in the next few days, these are just faces in the crowd for you to creep out on.

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It would be wrong to not show how sick the sky was the first night of the show. Looks like Huntington Beach was a good choice for Agenda.

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As soon as you walked in, this was the first thing you would see! Emerica team rider, Ed Templeton created this masterpiece. I like how the  Toy Machine Transistor Sect is wrapped around her like a pencil topper and is pretty fixated on her chest! Who wouldn’t be though, right!?!?

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Kellen from Agenda and skater Lauren Perkins, yes skater and she rips!

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Altamont bro-down. Skater Theotis Beasley, Brand Manager Justin Regan and Designer Elijah Diaz.

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Leader of the SUHD crew and etnies Key Accounts Manager, Jannio Hidalgo in all his Radness.

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L to R: Reese1 and Troublemaker from King Fantastic with uber marketing chica, Janae Twisselman.

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Nick Diamond posing with some new Diamond juice on his shirt.

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Emerica and Altamont skater Bryan Herman and myself after the first day of Agenda.

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Brixton PR chica, Arnette Stricker with etnies PR dude, Ashton Maxfield.

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My boy Mel B. from FLuD Watches showing me a hot new jewelery line he created. This shits hot, hot , hot! It’s all based on weapons and the components really work, this is a mini butterfly knife that folds in this photo, but there is also a switch blade, folding shotgun, etc… I’ll show more from this line later with it’s own post.

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Herman checking out a photo that him and Drew took a while back for an Altamont catalog shoot. The angle of the photo with Reynolds holding that shotgun is pretty sick. You can get away shooting guns at Herman’s house in Victorville, CA, shits crazy!

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etnies Entertainment Marketing Manager, Eladio Correa and Altamont designer, Elijah Diaz.

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Me and my good homie, Scotty Ill from The Hundreds.

- JONES

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