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The Brooklyn Element

28 July 2009, 10.03 | Posted in apparel, Bikes, collabs, lifestyle | 2 comments »

Rad Collector - Brooklyn Element
One thing about collabos is that even though everyone swears they are “played out” they open up new directions for the companies involved and when done right are always going to be dope. Case in point is The Brooklyn Element, the new project between Element and Brooklyn Machine Works. You’ve got coast on coast love, eco-friendliness and even some Pharrell thrown in the mix – boom that’s a collab! The Brooklyn Element will consist of a head to toe apparel pack and bike “ideal for alternative transportation, in all environments.” Take a couple looks at the apparel after the jump, we’ll have more on this soon.

Rad Collector - Brooklyn Element

Rad Collector - Brooklyn Element

Rad Collector - Brooklyn Element

Rad Collector - Brooklyn Element

Rad Collector - Brooklyn Element

Rad Collector - Brooklyn Element


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