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Daily News

WeSC x Aspen

24 August 2010, 13.04 | Posted in lifestyle, Parties, retail, snowboarding | No comments »


WeSC just dropped in to the heart of shred country heavy with the opening of their new flagship store in Aspen, Colorado. With shredders Darrell Mathes and Doran Laybourn leading the charge the WeSC crew turned Cougarville into SoHo, first with a cheese plate and champagne soaked in-store and Videograss premiere, and then with Icelandic electro rockers and fellow WeActivists Steed Lord turning it out at the after party. Radcollector’s got the exclusive first look at the video. Stay tuned for our sick WeSC giveaway coming soon!


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