Columns
Michael Cohen
This Place is Magic! Seriously... its called "Magic Mountain" and its tucked ...
Read more
Brian Deka Paupaw
Streets to Peaks is a new action sports show I'm currently producing and I ...
Read more
JZ Radical
First stop in Chicago: Uprise Skate Shop. After meeting up with Uriah at Uprise ...
Read more
Columns

Daily News

Burton | Redesigned Flagship SoHo Opening

14 September 2012, 14.53 | Posted in shops, snowboarding | 1 comment »


Burton Snowboard’s flagship store in NYC reopened last night with a special VIP reception and meet and greet with team riders. Terje Haakonsen, Mikey Rencz, Mark Sollors, and Ethan Deiss came thru to check out the store’s full renovation with an opening suare put on by TheGoodLife! featuring music from Jasmine Solano and DJ Mirandom, brews from PBR and even an authentic NYC hot dog cart. Bringing a vintage Vermont feel using reclaimed resort materials and lots of wood, the new store has about 25% more space and also features a board press along with all of Burton, Gravis, Analog, and Channel Islands’ 2013 product. The store officially opens for business today. Check out a gallery of photos by Jake Breinholt after the jump.


Related posts:
1 comment
  1. […] the rest of Burton | Redesigned Flagship SoHo Opening (0 […]

Leave comment