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Daily News

The Usual x Patagonia

15 April 2013, 12.45 | Posted in magazines, surfing | 2 comments »

New York newsprint surf magazine, The Usual has collaborated with Patagonia for its latest issue the “Bowery and Beyond” edition which will be released to coincide with Patagonia’s first East Coast surf store opening this Spring on the Bowery. The 16-page newsprint celebrates New York’s growing surf scene with rad storytelling and unique insights. Hit the jump for a list of locations where you can pick up a free copy.


Patagonia Meatpacking

Patagonia SoHo

Patagonia Upper West Side

Saturdays Surf NYC ( Both the Crosby and West Village locations!

The Smile (

The Fat Radish (

Loomstate / Rogan (

Freeman’s Barber Shop (

Partner’s and Spade (

Half Gallery (

Clic photo gallery (

Lost Weekend (

The Hole gallery/store (

If you’re near the Bowery, head to Think Coffee or Ground Support Coffee, grab a coffee, and read one here.

BROOKLYN (Williamsburg)

Pilgrim Surf + Supply (

Salt Surf (

Marlow and Sons (

– – – – – – – –

Previous issues of The Usual have been stocked in these fine establishments:


Jimmy’s Ding Repair

Ruschmeyer’s (

Moby Dicks (



Colette, Paris (

Lightning Bolt, Venice Beach, CA (

Thalia Surf, Laguna Beach, CA (

Local 1205, Venice Beach, CA

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