One of our favorite things about the World Cup is that so many brands make soccer related stuff that never do otherwise. A perfect example are these fresh Hurley Phantom boardshorts for Brasil, USA and France. All incorporate the Phantom’s super lightweight super stretch tech and design elements of each nation’s football soccer kits. Peep more after the jump.

Is it “boardshorts” or “board shorts?” We never know which is right. Anyway, Cali brand Super has launched a boardie line and they look pretty rad. Check all the flavors after the jump.

Ever see those grimier hipsters who refuse to use a proper boardshort to go into the water, preferring instead to rock twill shorts or cutoff jeans knowing damn well they’re going to be wet and stinking the rest of the day? Yeah you know who we’re talking about. Well this year, Matix has used sublimated printing to virtually clone a pair of cutoff Dickies 874 pants into a bona fide lightweight surf trunk that should be on a required gift list for every single one of those dudes. Check out some more looks after the jump.

Insight has enlisted surfer and artist Otis Carey to create a signature boardshort. The design, dubbed the “Snake Brain Mid” is available in the southern hemisphere now and will hit the north for summer 2013. Check out the video above and hit the jump for some product shots.

Australian brand Rythm has dropped their summer 2012 collection shot by none other than Radcollector’s own Laura Austin. The surfy line features classic apparel pieces with a nod towards the timeless as well as boardshorts. Check more after the jump.

Brasilian artist Tom Veiga has been tapped by Billabong Europe to create a series of boardshorts, t-shirts, bikinis, bags, sandals and accessories in his trademark ocean flow inspired style. Check out the above video to learn more about the artist’s process and inspiration and hit the jump for some looks at the collection.

More from last weeks Agenda is Analog’s line of wheel-washed boardshorts. Along with denim, Analog is substituting stones with old skateboard wheels in the washing cylce. The breakdown of the polyurethane leaves a soft, smooth coating on the shorts for a real unique feel. Look for these to drop Spring ’12 and get a look at some more styles after the jump.

Vans online custom boardshort program powered by Shortomatic has finally gone live. Now you can create your own custom boardshorts starting at $99 using various prints, patterns and colors that are handmade in California and shipped out in only two weeks. They will even have a known artist contributing graphics to the program on a rotating basis. That’s rad. Go here to get creative. Via LATimes

It’s finally warmed up enough in the Alps for Switzerland’s Zimtstern to drop their summer boardshorts. Our favorite is the new “shorty.” With simple single colorways and a retro-inspired fit they’re an easy choice for mid summer pool hopping. More looks after the jump.

Quiksilver, who already have the distinction of making the world’s best board shorts (seriously, have you tried Diamond Dobby?) have taken it up a notch with the Core Collection for summer 2011. The shorts in the Core Collection are available only at Quik’s tier one dealers and of course come in the best colorways. See them all after the jump.