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Posts tagged ‘oakley’

Oakley Tracking Eero Premier Recap

30 October 2009, 20.03 | Posted in Parties, snowboarding, tv | No comments »

Rad Collector - Oakley Tracking Eero Premier Recap
While the Shut crew was mobbin the lower east side, the west side of town was poppin last night too with the Oakley throwdown for Tracking Eero. Eero Ettala, Jake Blauvelt, Eiki Helgason, and Tanner Hall did it up proper at the Red Bull Space with a mob of shred heads, Oakley bigwigs and Fuel camera crews while DJ Jacyeeoh turned it into a real ho-down. Peep the pics after the jump.

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Oakley Tracking Eero Premiere

29 October 2009, 14.34 | Posted in premieres, snowboarding, tv | No comments »

Rad Collector - Oakley Tracking Eero Premiere
The Oakley Army has invaded NYC tonight for the world premiere of “Tracking Eero,” their new series on Fuel TV. Eero Ettala, Jake Blauvelt and Eiki Helgason have all dropped in for the event at the Red Bull Space in Soho with DJ Jayceeoh on the decks. It’s gonna be rammed out but worth it if you can get in. First 100 get custom Tracking Eero goggles and a beanie. Full info after the jump.

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Oakley Week on Fuel

05 October 2009, 11.27 | Posted in FMX, Skateboarding, lifestyle, snowboarding, surfing, tv | No comments »

Rad Collector - Oakley Week on Fuel
Mighty Oakley rolls onto your TV sets today to kick off their week-long content collabo with FuelTV. From Monday til Friday, every episode of The Daily Habit comes straight from Oakley HQ in Foothills Ranch, CA. Shot just two weeks ago in front of a live audience, the episodes feature Pat Parnell chopping it up with Ryan Sheckler (Monday), James Stewart (Tuesday), Aaron Rathy (Wednesday), Bruce Irons (Thursday), and Shaun White (Friday). It’s a little known fact that more marketing staff at competing brands resign this week out of realization that they will never top Oakley Week. True story. Check your local listings for times.

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Oakley x LRG | A Frame

26 August 2009, 17.03 | Posted in collabs, goggles, snowboarding | No comments »

Rad Collector - Oakley x LRG A Frame
Oakley and LRG have just released some looks at their upcoming A Frame collabo. Coming in two colorways, purple with LRG Tree all over print and jet black with LRG etching on the lower third of the lens, both will be available at select Oakley dealers. The black after the jump.

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Oakley x Grenade | Frogskin Online Release

21 August 2009, 14.50 | Posted in collabs, lifestyle, snowboarding, sunglasses | 1 comment »

Rad Collector - Oakley x Grenade Frogskin Online Release
We’ve given you some looks at the super rad matte olive green Grenade x Oakley Frogskins over the course of the summer. Well they are finally set to release this Monday August 24. In a fresh loyalty move, all 150 pairs will only be available online to Grenade Army members and once they are gone, they are gone. Each pair will come hand numbered and will ship with a bunch or other Grenade collectors items along with the glasses/case/dog chain kit we showed you before. Better sign up for the Army this weekend yalls. A couple more looks at Danny rocking them after the jump.

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Tracking Eero | Winter X Oakley House

13 August 2009, 10.12 | Posted in lifestyle, snowboarding, videos | 1 comment »


Yesterday we showed you the trailer for Eero Ettala’s new show, “Tracking Eero,” now here’s a look at a segment. Check out how Oakley treats their athletes during Winter X, it ain’t no joke. Rad Collector was at the house a few times last winter and it is some for real insane shit. Best part of this clip: The Chris Hotell cameo. Don’t get it twisted, he’s got one of the best jobs in the world. Via GrindTV.

Oakley Presents: Tracking Eero

12 August 2009, 10.48 | Posted in online, snowboards, tv, videos | No comments »
http://www.vimeo.com/5962649

Oakley has announced a rad project for this winter with “Tracking Eero” a multi-media project following the winter of Finnish super shred Eero Ettala. The project, a joint effort between Oakley’s 1242 Productions and Friday Productions, the crew that did “Terje’s Season’s Pass” on Fuel, will consist of a television series, webisodes and a documentary video. “Tracking Eero” will follow Eero from Russian military zones to Japanese pow to Heli shredding in BC and will also feature appearances from Nicolas Muller, Danny Kass, Eiki Helgason, Torstein Horgmo, Terje Haakonsen, Jake Blauvelt, Eric Botner and Kevin Pearce. Ettala himslef pushed the idea saying “I wanted to do something different from my usual season filming a video part. The idea of a TV show, webisodes and a snowboard movie gave me the chance to go anywhere in the world, ride with whoever I wanted and really try some new things.”

‘Tracking Eero’ will air on international television networks throughout the ‘09-’10 winter, including FUEL TV, NRK, MTV3 and Gaora Sports. For more go to trackingeero.com.

Grenade x Oakley Frogskins | Detailed Look

23 June 2009, 18.39 | Posted in collabs, snowboarding, sunglasses | 6 comments »

Rad Collector - Grenade x Oakley Frogskins Detailed Look
We previewed the sick Oakley x Grenade Frogskins that are coming down the pipe for you a little while ago. Now we give you a look at the whole kit. With custom hard and soft cases and a Grenade Army dog tag, along with that ill laser etch logo on the lens, these are gonna be the hot ticket Froggies for sure. We should have a release date soon. More detail looks after the jump.

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Grenade x Oakley | Frogskins

31 May 2009, 19.49 | Posted in collabs, snowboarding, sunglasses | 2 comments »

Rad Collector - Grenade x Oakley Frogskins
Try as you might, its hard to front on Frogskins, they really are perfection in casual eyewear. A quick look at Oakley’s stocklist only confirms this – every style is completely sold out. Soon to be added to the unattainable are the Grenade x Oakley Frogskins, a smooth olive green matte frame with iridium lenses and Grenade branding. You are gonna have to be pretty high up in the Grenade Army to get yourself a pair of these.

Oakley Arctic Challenge | Highest Air Results

19 February 2009, 19.47 | Posted in contests, snowboarding | No comments »

Rad Collector - Oakley Arctic Challenge High Air
The 2009 Oakley Arctic Challenge Highest Air competition was held today at Linderudkollen in Oslo Norway. Despite high expectations for someone to break event founder Terje Haakonsen’s world record of 9.8 meters, heavy snow conditions slowed the run-in of the quarter pipe preventing riders from attaining the amplitude necessary to contest the record. Continuing his win streak after taking the RedBull Snowscrapers event two weeks ago, New Jersey’s Shayne Pospisil took the sword and $12,500 with an air of 6.8 meters. Full results and more pics after the jump. Photos By Matt Murray.

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