We had the drop on these way back, now just in time with for the release of his SHUT deck collabo with them, Vans Syndicate has dropped the Rodney Smith Native American O.G. “S” and Old Skool O.G. “S” kicks. Customized by Rodney all the way to the box, these are super limited so get moving if you want to score a pair. Via UNIV.
UNIV has more heat this summer, this time on the BMX side of things. The Encinitas shop organized an epic custom BMX bike collabo with Verde, Odyssey, Duo, Defgrip, Ludwig Van, G-Sport and The Laboratory called the Rust Heap. The Rust Heap, named for its unique coat that makes it appear as if it had been salvaged from a long sunk freighter on the bottom of the ocean will not be sold but will be on display for shredding at UNIV all summer. Check out some detail shots as well as action shots featuring Mike Ardelean, Jim Bauer and Gary Young and a complete component list after the jump.
Something else interesting from UNIV, they’ve just dropped the Generic Skateboard, a throwback to “unbranded generic beer and generic mass market food items from the 1970s and 1980s.” The all black 7-ply USA hardrock maple is 8″ and available only at the shop in Encinitas. We like it.
Veteran skateboard graphic artist Ron Cameron, known for his work with brands ranging from Acme and Toy Machine to Rvca, Blockhead and Krooked, has a new solo art exhibition running until July 16th at the Encinitas Public Library. To coincide with the show UNIV has six limited edition tees featuring Cameron’s graphics that will only be available until the show is over. Go here for more info.
Cali surf-lifestyle brand SLVDR has just dropped their spring 2010 collection. A definite So-Cal but not so bro-brah vibe runs through the line of mellow graphic tees, hoodies, and clean wovens. Available now at UNIV . More looks after the jump.
Encinitas California wouldn’t be described as a cultural hub although it is for sure a pretty rad beach town. Despite it having less that 60,000 residents, it is the home to one of the top lifestyle boutiques in the country, UNIV. In this video, ASR’s on-air host, Jim Shubin, get the grand tour from UNIV’s Tim Swart. ASR kicks off on Wednesday, February 3rd in San Diego.
Kinda random but why not, it is football season. Encinitas based retailer of rad, UNIV, has just released this ode to the San Diego Chargers – the Dog Chargers tee. This nice and cheeky joint is available in-store now but can also be had by Charger fans worldwide by calling the shop at (760) 942-UNIV for their unique concierge style service aight?
We just got word that UNIV is about to receive their Nike SB Ms. Pacman shipment. You are going to need to chomp a lot of fruits and pac-dots on your way over there if you want to be lucky enough to cop a pair. Or you could save the trip and give them a ring at 760-942-UNIV.
OG skater Richard Mulder’s new brand Heel Bruise has arrived at both UNIV in Encinitas and Supreme in LA. Done in collaboration with Robbie Jeffers, Heel Bruise has some dope basic tees to start with. With strong support in SoCal, it won’t be a surprise if we see some quick growth from this brand. Shop info after the jump.
Adrian Lopez’s new company, the Loser Machine Co. is launching their apparel line today at UNIV. An homage to Lopez’s other passion, bikes, Loser Machine Co has helmets, tees, flannels, hoodies, truckers, and beanies with gloves coming soon. A happier marriage between scumbag biker and SoCal mexican has never been made! More looks after the jump.
